Growth infrastructure, custom built for your business.
Website, CRM, automation, email and SMS, and AI agents on the intake. Built once for one business. Honed every month by Freestand.
Three things a template agency can't do.
Same budget. Very different system. Here is where the difference shows up.
Custom, not templates
Engineered for one business.
AI-native from day one
Conversation agents are part of the intake, not bolted on later.
One system, one operator
Runs on the Freestand platform. You buy a running system, not a login.
Already on Jobber, Mindbody or Zen Planner? We make it run the way you do.
Most owners use a fraction of the software they pay for. We audit how the business actually runs, rebuild the setup around it, and connect it to everything else.
- 01Audit the setup
Every setting, template, and workflow, checked against how your team actually works.
- 02Rebuild the core
Services, price books, job and class types, memberships, and forms, structured properly.
- 03Automate the busywork
Reminders, confirmations, follow-ups, invoicing, and renewals that run without you.
- 04Clean the data
Merged duplicates, consistent tags, and customer histories you can trust.
- 05Connect it
Two-way sync with your CRM, website, payments, and reporting.
- 06Train the team
Short walkthroughs and written SOPs so the new setup sticks.
When the software is not the problem, the process is.
We look at how work moves through the business and tell you plainly what to change. Then we help put it in place.
We map how leads, jobs, and members move today, and where time and money leak.
A written list of changes, ranked by impact and effort. No jargon.
We set up the changes in your tools and train the people who use them.
One system from first call to five-star review.
Built for your business, connected end to end, operated by Freestand every month.
Every lead, tagged at the source.
Website, ads, calls, and chat feed one CRM. Each record shows where it came from.
Full platform spec →Built once. Honed every month.
We build your Growth Infrastructure once: the website, CRM, automations and AI agents, wired together around how your business runs. Then we sharpen it every month. We tune the ads, rework the follow-up, retrain the agents and fix the leaks the data shows. It gets better every month it runs.
Website as a lead engine
Custom site built new, or your existing site converted.
CRM and automation
Pipelines and contact structure built around how you quote and close.
Email and SMS workflow suites
Automated sequences from first contact to review request.
Conversation and scheduling agents
Q&A, booking, and phone answering agents built into the intake.
Reputation management
Review capture, routing, and monitoring.
"Showed up same day and fixed it in an hour."
New review · sampleRetainer programs on top of the build.
Three agents. All on the intake.
Included in Growth and Full Infrastructure builds. Built from your service list, coverage area, pricing approach, booking rules, and the questions you answer all day. Tested against real scenarios before launch. Every conversation lands in the CRM.
Q&A agent
Answers questions about services, coverage area, pricing approach, and availability. Handles the first objection.
Booking agent
Takes a lead from interested to a slot on the calendar. Confirms, reminds, and reschedules.
Phone answering agent
Answers the calls you or the front desk cannot. Qualifies, books, or takes a message with the detail a callback needs.
Connects natively with the tools you already run.
Leads, messages, bookings, and payments sync straight into one system. No switching software.
Platforms in the first four rows connect natively. Booking and job management systems are connected with custom integration work, scoped on the discovery call. Full integration work is part of the Full Infrastructure build.
Questions operators ask.
Yes. The retainer is chosen by ongoing scope, not by build tier. A Foundation build can run on a Full Partner retainer, or the reverse.
No. Ad spend is paid by you directly to the platform and is never part of the retainer. Ad management is quoted separately. Cutting spend does not change your retainer.
Yes. A 6 or 12-month term lowers the monthly retainer. The build fee is a fixed-scope project and is not discounted by term.
No. Pay 50% at signature and 50% at launch, or spread it into monthly payments bundled with the retainer.
No. Ads are optional. A build can run on organic, email, and the agents alone.
It takes a message with the detail a callback needs and routes it to you, logged against the contact.
Book a discovery call.
Where your leads come from, what happens when one arrives, and what is broken. You leave with one number.